R/GA vs Gapsy Studio: full comparison for 2026
Quick verdict
Gapsy Studio (4.5/5) edges ahead of R/GA (3.7/5) overall. Gapsy Studio is the better choice for fintech, SaaS, and healthcare teams wanting a perfect-rated boutique with a large completed-project history.. R/GA is the stronger option for large consumer or enterprise brands wanting product design bundled with marketing-led brand strategy.. The right choice depends on your project size, budget, and required tech stack.
R/GA vs Gapsy Studio: head-to-head summary
| Criterion | R/GA | Gapsy Studio |
|---|---|---|
| Founded | 1977 | 2014 |
| HQ | New York City, NY, USA | Dnipro, Ukraine |
| Team size | ~2,000 | Collective model, size not published (500+ completed projects) |
| Rating | 3.7 / 5 | 4.5 / 5 |
| Best for | Large consumer or enterprise brands wanting product design bundled with marketing-led brand strategy. | Fintech, SaaS, and healthcare teams wanting a perfect-rated boutique with a large completed-project history. |
| Pricing model | Project-based, retainer for ongoing programs | Fixed project, dedicated team |
| Min. engagement | Not published | $10K (per company website; independently unverifiable) |
| Primary tech stack | Figma, Adobe Creative Suite, After Effects | Figma, Webflow, After Effects |
| Industries served | Enterprise transformation, Consumer products, Media & entertainment | Financial services / fintech, SaaS / B2B software, Healthcare, EdTech, E-commerce / retail |
R/GA vs Gapsy Studio: overview
R/GA
R/GA has run out of New York City since 1977 and now spans ten countries — Austin, London, São Paulo, Singapore, and Stockholm among them. Twenty-three years inside Interpublic Group ended with an independent buyout in March 2025, backed by private equity firm Truelink Capital — a recent structural shift worth disclosing. Its differentiator is fusing digital product design with marketing and brand strategy for large consumer and enterprise brands.
Gapsy Studio
Gapsy Studio describes itself as operating 'since 2014' (also citing '9+ years of experience'; treated here as self-reported), based in Dnipro, Ukraine. Rather than publish a headcount, it positions itself as a 'collective of creative professionals' behind 500+ completed projects. A 5.0/5.0 Clutch rating across 52 reviews and 13+ international awards (Behance, Awwwards, FWA, CSS Winner, Titan Awards, DesignRush) back its work across UI/UX, branding, motion, and web/app development for fintech, SaaS, health, education, and retail clients.
Services and capabilities: R/GA vs Gapsy Studio
| Capability | R/GA | Gapsy Studio |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✗ |
| Branding | ✓ | ✓ |
| Web development | ✗ | ✓ |
| Mobile development | ✗ | ✓ |
| Design systems | ✗ | ✗ |
Tech stack comparison: R/GA vs Gapsy Studio
| Framework / platform | R/GA | Gapsy Studio |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | N/A | ✓ |
| React | N/A | ✓ |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | N/A |
| Design systems/Storybook | N/A | N/A |
| After Effects | ✓ | ✓ |
Pricing comparison: R/GA vs Gapsy Studio
| Criterion | R/GA | Gapsy Studio |
|---|---|---|
| Minimum engagement | Not published | $10K (per company website; independently unverifiable) |
| Engagement models | Fixed project, Retainer | Fixed project, Dedicated team |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Accessible |
Target audience comparison: R/GA vs Gapsy Studio
| Dimension | R/GA | Gapsy Studio |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products, Media & entertainment | Financial services / fintech, SaaS / B2B software, Healthcare |
| Best use cases | Consumer platform redesign tied to a brand relaunch, Enterprise digital product with a marketing/campaign component | Fintech app UI/UX with brand identity work, Healthcare or EdTech product redesign |
| Typical project type | Fixed project | Fixed project |
R/GA vs Gapsy Studio: pros and cons
| R/GA | |
|---|---|
| + | Combines product design with marketing and brand strategy, useful for clients needing both from one firm |
| + | Ten-country presence spans North America, Europe, Latin America, and APAC |
| + | Nearly five decades of case studies and enterprise brand relationships |
| + | Now independently owned following the March 2025 buyout, after 23 years inside Interpublic Group |
| - | Still stabilizing operationally after a recent (2025) private-equity-backed ownership change |
| - | Marketing-first positioning means less pure product-design specialization than boutique firms |
| - | Scale and pricing suit large-brand budgets more than early-stage product teams |
| Gapsy Studio | |
|---|---|
| + | 5.0/5.0 Clutch rating across 52 public reviews — one of the highest verified scores in this list |
| + | 13+ international design awards across Behance, Awwwards, FWA, CSS Winner, Titan Awards, and DesignRush |
| + | 500+ completed projects demonstrates a substantial delivery track record |
| + | Covers five distinct industries (fintech, SaaS, health, education, retail) from one team |
| - | Doesn't publish a specific headcount, describing itself as a 'collective' — harder to gauge delivery capacity |
| - | Founding year is self-reported ('since 2014') rather than independently confirmed |
| - | Its broad five-industry positioning trades off some depth against single-vertical specialists like UXDA |
Who should choose R/GA?
R/GA is the right choice for large consumer or enterprise brands wanting product design bundled with marketing-led brand strategy..
Fuses product design with marketing and brand strategy under one roof, now independent after its 2025 buyout from IPG. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products, Media & entertainment.
Who should choose Gapsy Studio?
Gapsy Studio is the right choice for fintech, SaaS, and healthcare teams wanting a perfect-rated boutique with a large completed-project history..
A 5.0/5.0 Clutch rating across 52 reviews, backed by 13+ international awards from Behance, Awwwards, and FWA. Minimum engagement starts at $10K (per company website; independently unverifiable). Works best with clients in Financial services / fintech, SaaS / B2B software, Healthcare, EdTech, E-commerce / retail.
Decision matrix: R/GA vs Gapsy Studio
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | R/GA |
| You need a large dedicated team for an ongoing programme | Gapsy Studio |
| Your budget is at the lower end | Compare: R/GA (Not published) vs Gapsy Studio ($10K (per company website; independently unverifiable)) |
| You need specialist depth in a specific vertical | Gapsy Studio |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: R/GA vs Gapsy Studio
| Use case | R/GA fit | Gapsy Studio fit | Winner |
|---|---|---|---|
| Consumer platform redesign tied to a brand relaunch | Strong | Limited | R/GA |
| Enterprise digital product with a marketing/campaign component | Strong | Limited | R/GA |
| Fintech app UI/UX with brand identity work | Limited | Strong | Gapsy Studio |
| Healthcare or EdTech product redesign | Limited | Strong | Gapsy Studio |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: R/GA vs Gapsy Studio
Gapsy Studio (4.5/5) is the stronger overall choice for most Product Design projects. A 5.0/5.0 Clutch rating across 52 reviews, backed by 13+ international awards from Behance, Awwwards, and FWA. It is best for fintech, SaaS, and healthcare teams wanting a perfect-rated boutique with a large completed-project history..
R/GA (3.7/5) is the better choice when large consumer or enterprise brands wanting product design bundled with marketing-led brand strategy.. If your situation matches those criteria, R/GA is a competitive option.
Related comparisons
R/GA vs Gapsy Studio FAQ
Is R/GA better than Gapsy Studio?
Gapsy Studio (4.5/5) scores higher overall, but "better" depends on your use case. R/GA is better for large consumer or enterprise brands wanting product design bundled with marketing-led brand strategy.. Gapsy Studio is better for fintech, SaaS, and healthcare teams wanting a perfect-rated boutique with a large completed-project history..
How do R/GA and Gapsy Studio differ in pricing?
R/GA uses project-based, retainer for ongoing programs pricing with a minimum engagement of Not published. Gapsy Studio uses fixed project, dedicated team pricing with a minimum engagement of $10K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: R/GA or Gapsy Studio?
R/GA is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each firm before shortlisting.
What are the main differences between R/GA and Gapsy Studio?
R/GA's primary differentiator is: fuses product design with marketing and brand strategy under one roof, now independent after its 2025 buyout from ipg. Gapsy Studio's primary differentiator is: a 5.0/5.0 clutch rating across 52 reviews, backed by 13+ international awards from behance, awwwards, and fwa. They also differ in team size (~2,000 vs Collective model, size not published (500+ completed projects)), minimum engagement (Not published vs $10K (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs Financial services / fintech, SaaS / B2B software).
Verify all details directly with each firm before making a decision.