Huge Inc vs Fireart Studio: full comparison for 2026
Quick verdict
Fireart Studio (4.4/5) edges ahead of Huge Inc (3.7/5) overall. Fireart Studio is the better choice for startups and mid-market companies wanting one firm to handle both product design and full software development.. Huge Inc is the stronger option for large enterprise brands comfortable working with a big firm mid-way through a recent ownership transition.. The right choice depends on your project size, budget, and required tech stack.
Huge Inc vs Fireart Studio: head-to-head summary
| Criterion | Huge Inc | Fireart Studio |
|---|---|---|
| Founded | 1999 | 2013 |
| HQ | Manhattan, NYC, USA (relocated from Brooklyn Oct 2025) | Warsaw, Poland (Ukraine-founded roots) |
| Team size | ~1,240 | 100–150+ |
| Rating | 3.7 / 5 | 4.4 / 5 |
| Best for | Large enterprise brands comfortable working with a big firm mid-way through a recent ownership transition. | Startups and mid-market companies wanting one firm to handle both product design and full software development. |
| Pricing model | Project-based, retainer | Fixed project, dedicated team, T&M |
| Min. engagement | Not published | $20K (per company website; independently unverifiable) |
| Primary tech stack | Figma, Adobe Creative Suite, React | Figma, React, Next.js |
| Industries served | Enterprise transformation, Consumer products | SaaS / B2B software, Consumer products |
Huge Inc vs Fireart Studio: overview
Huge Inc
David Skokna, Sasha Kirovski, Gene Liebel, and Aaron Shapiro founded Huge in Brooklyn in 1999; the firm relocated to Manhattan in October 2025. Years inside Interpublic Group preceded a December 2024 sale to private equity firm AEA Investors and a merger with Hero Digital — a recent restructuring worth weighing carefully. Post-merger headcount runs around 1,240, with engagement sizes following large-agency norms rather than a published per-project rate.
Fireart Studio
Fireart Studio began in 2013 with Ukrainian roots and is now headquartered in Warsaw, Poland, having grown from a single founder to 150+ people over twelve years. Track record: 700+ projects for 200+ clients, plus Clutch's 'Leading UX Design Team' recognition alongside Top Graphic Design Company nods from Clutch, DesignRush, and The Manifest. Product design and full software development sit inside the same boutique team.
Services and capabilities: Huge Inc vs Fireart Studio
| Capability | Huge Inc | Fireart Studio |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✗ |
| Web development | ✓ | ✓ |
| Mobile development | ✗ | ✓ |
| Design systems | ✗ | ✗ |
Tech stack comparison: Huge Inc vs Fireart Studio
| Framework / platform | Huge Inc | Fireart Studio |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | ✓ | N/A |
| React | ✓ | ✓ |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | ✓ |
| Design systems/Storybook | N/A | N/A |
| After Effects | N/A | N/A |
Pricing comparison: Huge Inc vs Fireart Studio
| Criterion | Huge Inc | Fireart Studio |
|---|---|---|
| Minimum engagement | Not published | $20K (per company website; independently unverifiable) |
| Engagement models | Fixed project, Retainer | Fixed project, Dedicated team, Time & materials |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Accessible |
Target audience comparison: Huge Inc vs Fireart Studio
| Dimension | Huge Inc | Fireart Studio |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products | SaaS / B2B software, Consumer products |
| Best use cases | Enterprise brand and digital product redesign, Large-scale web platform modernization | End-to-end SaaS product design and development, Startup MVP design and build |
| Typical project type | Fixed project | Fixed project |
Huge Inc vs Fireart Studio: pros and cons
| Huge Inc | |
|---|---|
| + | 26 years of enterprise digital design history and case studies |
| + | Post-merger headcount (~1,240) supports significant delivery capacity |
| + | Covers brand, product, and web design/development under one roof |
| + | Recent Hero Digital merger brings additional capabilities into the brand |
| - | Sold to private equity firm AEA Investors in December 2024 and merged with Hero Digital — a recent ownership change still settling |
| - | Long tenure inside Interpublic Group followed by a 2024 sale means less continuity than an independently owned firm |
| - | Engagement sizes aren't published, complicating budget planning for smaller teams |
| Fireart Studio | |
|---|---|
| + | 700+ delivered projects for 200+ clients over 12 years is one of the deepest track records among boutiques here |
| + | Clutch-recognized 'Leading UX Design Team,' plus Top Graphic Design Company nods from DesignRush and The Manifest |
| + | Grew from 1 to 150+ people while retaining a single-studio, boutique culture |
| + | Pairs product design with full software development, cutting hand-off risk |
| - | Relocated its HQ from Ukraine to Warsaw amid regional instability — worth noting for delivery-continuity planning |
| - | $20K minimum engagement (per company website; independently unverifiable) is mid-tier, not the cheapest option in this list |
| - | Development-heavy focus means marginally less pure design specialization than research-only firms |
Who should choose Huge Inc?
Huge Inc is the right choice for large enterprise brands comfortable working with a big firm mid-way through a recent ownership transition..
One of the largest, longest-running digital firms in this list, now merged with Hero Digital under AEA Investors. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products.
Who should choose Fireart Studio?
Fireart Studio is the right choice for startups and mid-market companies wanting one firm to handle both product design and full software development..
700+ delivered projects for 200+ clients backed by an independently-verified 'Leading UX Design Team' Clutch recognition. Minimum engagement starts at $20K (per company website; independently unverifiable). Works best with clients in SaaS / B2B software, Consumer products.
Decision matrix: Huge Inc vs Fireart Studio
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | Huge Inc |
| You need a large dedicated team for an ongoing programme | Fireart Studio |
| Your budget is at the lower end | Compare: Huge Inc (Not published) vs Fireart Studio ($20K (per company website; independently unverifiable)) |
| You need specialist depth in a specific vertical | Huge Inc |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: Huge Inc vs Fireart Studio
| Use case | Huge Inc fit | Fireart Studio fit | Winner |
|---|---|---|---|
| Enterprise brand and digital product redesign | Strong | Limited | Huge Inc |
| Large-scale web platform modernization | Strong | Limited | Huge Inc |
| End-to-end SaaS product design and development | Limited | Strong | Fireart Studio |
| Startup MVP design and build | Limited | Strong | Fireart Studio |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: Huge Inc vs Fireart Studio
Fireart Studio (4.4/5) is the stronger overall choice for most Product Design projects. 700+ delivered projects for 200+ clients backed by an independently-verified 'Leading UX Design Team' Clutch recognition. It is best for startups and mid-market companies wanting one firm to handle both product design and full software development..
Huge Inc (3.7/5) is the better choice when large enterprise brands comfortable working with a big firm mid-way through a recent ownership transition.. If your situation matches those criteria, Huge Inc is a competitive option.
Related comparisons
Huge Inc vs Fireart Studio FAQ
Is Huge Inc better than Fireart Studio?
Fireart Studio (4.4/5) scores higher overall, but "better" depends on your use case. Huge Inc is better for large enterprise brands comfortable working with a big firm mid-way through a recent ownership transition.. Fireart Studio is better for startups and mid-market companies wanting one firm to handle both product design and full software development..
How do Huge Inc and Fireart Studio differ in pricing?
Huge Inc uses project-based, retainer pricing with a minimum engagement of Not published. Fireart Studio uses fixed project, dedicated team, t&m pricing with a minimum engagement of $20K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: Huge Inc or Fireart Studio?
Fireart Studio is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each firm before shortlisting.
What are the main differences between Huge Inc and Fireart Studio?
Huge Inc's primary differentiator is: one of the largest, longest-running digital firms in this list, now merged with hero digital under aea investors. Fireart Studio's primary differentiator is: 700+ delivered projects for 200+ clients backed by an independently-verified 'leading ux design team' clutch recognition. They also differ in team size (~1,240 vs 100–150+), minimum engagement (Not published vs $20K (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs SaaS / B2B software, Consumer products).
Verify all details directly with each firm before making a decision.